The U.S. oat fiber market is expanding 10% in 2025, fueled by gut-health trends in snacks and baked goods, reports NutraIngredients. Supply shortages, due to Midwest flooding, are driving price hikes, impacting manufacturers in the Americas. Canada’s oat production is helping, but logistics costs are a concern. Analysts suggest early sourcing to manage costs in this high-demand ingredient sector.

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